Question: List and explain 2 - 3 strategies that managers should use when trying to build more brand awareness for their hotel. What kinds of special

List and explain

2 - 3

strategies that managers should use when trying to build more brand awareness for their hotel. What kinds of special events should managers consider? How do the themes outline in the lecture

(

diversity

,

demographic changes, technology, etc.

)

impact those strategies?

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