Lowes Canada designed a training programme to improve tool and hardware sales. The two hour programme involved distance learning and was broadcast from the Lowes Canada training facility to fifty salespersons at ten store locations in the Canada. The salespersons are paid $15 per hour. The programme involved training salespeople in how to set up merchandise displays so they attract buyers' attention. Sales of tools and merchandise at the ten stores included in the programme averaged $5,000 per week before the programme and $6,500 per week after the programme. Programme costs included: Instructor ($15,000) Distance learning ($7,50) Materials ($6,000) Trainees' salaries and benefits ($1,500) (50 trainees with wages $15 per hour in a 2 hour training programme) ******** WHAT IS THE ROI FROM THE PROGRAMME