Question: Sears designed a training program to improve tool and hardware sales. The two-hour program involved distance learning and was broadcast from the Sears training

Sears designed a training program to improve tool and hardware sales. The 

Sears designed a training program to improve tool and hardware sales. The two-hour program involved distance learning and was broadcast from the Sears training facility to fifty salespersons at ten store locations in the United States. The salespersons are paid $15 per hour. The program involved training salespeople in how to set up mer- chandise displays so they attract buyers' attention. Sales of tools and merchandise at the ten stores included in the program averaged $5,000 per week before the program and $6,500 per week after the program. Program costs included: Instructor $10,000 5,000 Distance learning (satellite space rental) Materials ($100 per trainee @ 50 trainees) 5,000 Trainees' salaries and benefits (50 trainees with wages of $15 per hour in a 2-hour training program) 1,500 What is the ROI from this program?

Step by Step Solution

3.48 Rating (165 Votes )

There are 3 Steps involved in it

1 Expert Approved Answer
Step: 1 Unlock

Calculation of Total Cost of Training Program Amount Particulars Instructor fees 10000 Dista... View full answer

blur-text-image
Question Has Been Solved by an Expert!

Get step-by-step solutions from verified subject matter experts

Step: 2 Unlock
Step: 3 Unlock

Students Have Also Explored These Related Finance Questions!