Question: Main Case Does Mattel's Iconic Barbie Doll Need a Makeover? Karen Robson, Stefanie Beninger 1. two-paragraph case summary. 2. an assessment of Barbies target market

Main Case

Does Mattel's Iconic Barbie Doll Need a Makeover? Karen Robson, Stefanie Beninger

1. two-paragraph case summary. 2. an assessment of Barbies target market describe them in terms of demographics, psychographics,

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