Question: Managers often use two special measures to help identify strong and weak market segments in order to provide direction for marketing efforts. One of these

Managers often use two special measures to help identify strong and weak market segments in order to provide direction for marketing efforts. One of these is the CDI, or:
Select one
A. Category development index
B. Consumer development index
C. Competitive development index
D. Channel development index
E. Customization development index
Managers often use two special measures to help identify strong and

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