Question: Marketers resolve ethical issues based on their experiences and what they learn from others in the organization. The outcome of this learning process depends on
Marketers resolve ethical issues based on their experiences and what they learn from others in the organization. The outcome of this learning process depends on opportunity for unethical behavior, and exposure to others who behave ethically or unethically.
their educational training
the monetary factors that influence ethical decision making
the strength of personal values
their level in the organization
their incentive plan
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