Question: Microsoft's q , system allows its advertising clients to send different ads to each person surfing the Web. The company keeps records through software of

Microsoft's

q,

system allows its advertising clients to send different ads to each person surfing the Web. The company keeps records through software of what words its customers use to search and what the results of those searches were. This allows the company to target customers specifically with customized ads.

demographic targeting

cconomic targeting

geographic targeting

behavioral targeting

Microsoft's q, system allows its advertising clients to send different ads

Step by Step Solution

There are 3 Steps involved in it

1 Expert Approved Answer

Step: 1 Unlock blur-text-image

Question Has Been Solved by an Expert!

Get step-by-step solutions from verified subject matter experts

Step: 2 Unlock

Step: 3 Unlock

Students Have Also Explored These Related General Management Questions!

On 1 April 2007, Fino increased the operating capacity of its plant. Due to a lack of liquid funds it was unable to buy the required plant which had a cost of $350,000. On the recommendation of the...

There are two problems due this week (each worth 35 points) as follows. Case 5-1David L. Miller: Portrait of a White-Collar Criminal (page 144). In comprehensive paragraphs, answerrequirements 1?6....

all questions in any order but clearly identify each question. [15] A1. Recall the Velorution business case introduced earlier in the course. (the case is at the end of this exam) The project to...

Read all the materials below and answer the questions: (Please do not attempt to solve if you can not answer all!!!!) 3-1: Chapter 8: Language Barriers and Translation Precautions This chapter starts...

For the exclusive use of S. Setiawan, 2015. 9-910-036 REV: APRIL 11, 2011 BENJAMIN EDELMAN THOMAS R. EISENMANN Go oogle In nc. Go oogle's mission is to organize the world's inf n nformation and make...

For the exclusive use of F. Ortolano, 2015. 9-910-036 REV: APRIL 11, 2011 BENJAMIN EDELMAN THOMAS R. EISENMANN Go oogle In nc. Go oogle's mission is to organize the world's inf n nformation and make...

For some years now, you've owned a small specialty bookshop in a college town. You sell some textbooks but mainly cater to a broader customer base. Your store always stocks the latest fiction,...

Googles ease of use and superior search results have propelled the search engine to its num- ber one status, ousting the early dominance of competitors such as WebCrawler and Infos- eek. Even later...

CHA P TER 9 Understanding Software: A Primer for Managers 1. INTRODUCTION L E A R N I N G O B J E C T I V E S 1. Recognize the importance of software and its implications for the rm and strategic...

this is an e-commerce question Instant Ads: Real-Time Marketing on Exchanges T he holy grail of advertising and marketing is to deliver the right message to the right person at the right time. If...

design compufix cultural web and its main elements. base your answer on the description offered in the case study at about the time when the workshops begun (1992) Case study: Compufix Inc, by...

In the book Design of Experiments for Quality Improvement, published by the Japanese Standards Association (1989), a study is reported on the extraction of polyethylene by using a solvent and how the...

A cylindrical conductor of radius a has a hole of radius b bored parallel to, and centered a distance d from, the cylinder axis (d + b

Efficient markets theory suggests Question 1 5 options: 1 ) that you cannot use past or even current information to predict stock price movements 2 ) only experts can outperform the market 3 ) Both a...

Make a statement of cashflows in good form. X X M Inbox 2,50 x M Logistics : * Course: ST: X|MyDrive- x B Group 2 Pex Course ID: Cth Moodle X C Get HomeX C Photos Screx Interview X + ....