Mission statement: "Our vision: $100\%$ slave$-$free chocolate. Not just our chocolate, but all chocolate worldwide. How we are going to achieve that? It won't be easy. And it's pretty complex. But we will accomplish it with the help of Tony's roadmap. Our roadmap has $3$ pillars and shows us the way to $100\%$ slave$-$free chocolate: raise awareness, lead by example, inspire others to act."

Group of answer choices

Market$-$oriented

Societal$-$marketing oriented

Product$-$oriented

Sales$-$oriented