Question: MKT 3 6 2 - 6 0 1 1 / Many consumers, especially when faced with an uncertain purchase decision, think that a high price:

MKT362-6011/ Many consumers, especially when faced with an uncertain purchase decision, think that a high price:
is a sign of the company's overall market share.
will always lead to major price discounts to wholesalers and retailers that distribute it.
indicates that the brand was slipping into the decline stage of the product life cycle but has had a sudden resurgence of growth.
is an indication that consumers are being ripped off.
is a signal of quality.
 MKT362-6011/ Many consumers, especially when faced with an uncertain purchase decision,

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