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Ethical Practice Standards for Today's Producer

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$10.$ Bridget submitted an advertisement she wants to place to her insurer's compliance department and has received its approval. The text of the advertisement uses a $16-$point font, and the qualifying language discussing limitations is contained in the footnotes and uses an $8$point font. Which of the following comments concerning the advertisement's ethical value is correct?

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a$.$ Because the qualifying or limiting language is not as readable as the general language of the advertisement, the advertisement violates the ethical principle of fairness.

b$.$ Because the insurer's compliance department has approved the advertisement, it meets all ethical requirements.

$$ c$.$ Because the qualifying or limiting language is readable, it meets generally accepted ethical standards.

$$ d$.$ Because the advertisement is nothing more than a group invitation rather than a contract, no ethical standards apply.