Question: [ Multi - attribute ] Which of the following is NOT one of the ways in which a marketer can influence the outcome of a

[Multi-attribute] Which of the following is NOT one of the ways in which a marketer can influence the outcome of a multi-attribute model.
Introduce new attributes
Change your weight of attribute importance
None of the answers apply
Change the brands being compared in the matrix to less competitive brands
Change your belief on how brand rates on attributes
[Multi-attribute] Which of the following is NOT one of the ways

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