Question: multiple choice Marketers must be sensitive to the changes in Australasian household structure: b. whenever these changes directly affect their market position d. in order

multiple choice

Marketers must be sensitive to the changes in Australasian household structure:

b. whenever these changes directly affect their market position

d. in order to effectively target their communications and position their products

a. only when their product is a non-durable good

c. only to the extent that these changes are considered important by marketing researchers

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