Question: need help with both questions 2 and 3 What is the bigger challenge for a startup (circle one): Having enough time to research and figure

need help with both questions 2 and 3

  1. What is the bigger challenge for a startup (circle one):

    1. Having enough time to research and figure out the best strategy.

    2. Motivating people to keep making progress so that you can generate momentum and convince others to join you.

  2. Persona or Not: When you see a spokesperson for a product, like LeBron James for Kia Motors or Jessica Alba for The Honest Company, are they the Persona? If not, who are they?

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