note' this is case study and question is at the end, please read it and give answer of question, further question of this case i"ll post in next questions Turning private labels into powerhouse brands Consumers have recently been snapping up private-label goods at grocery and mass retailers. Will this trend last? Only if retailers develop a compelling private-label strategy and operating model. October 2020 Luis Alvarez/Getty Images by Steven Begley and Angus McOuat

Q. No. 14 During the pandemic it has been observed that almost 20 percent of consumers are buying more private-label products. What are the primary reasons for this buying?