Question: o attain a differentiation - based competitive advantage, a company would be unlikely to Multiple Choice deliver value to customers via the company's resources, competencies,
o attain a differentiationbased competitive advantage, a company would be unlikely to
Multiple Choice
deliver value to customers via the company's resources, competencies, and value chain activities that rivals don't have or can't afford to match and are well matched to the requirements of the strategy.
incorporate product attributes and user features that lower the buyer's overall costs of using the company's product.
build in product design features that enhance buyer satisfaction in intangible or noneconomic ways.
appeal to buyers who are sophisticated and shop hard for the best, standout differentiating attributes.
utilize research and development to incorporate tangible features that raise product performance and increase customer satisfaction with the product.
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