Question: OK , let's make sure you understand the razorrazor blades model. How does this business model work? You sign people up for regular purchases that
OK let's make sure you understand the razorrazor blades model.
How does this business model work?
You sign people up for regular purchases that when the regular payment stops they are no longer able to use the product.
You sell part of your product cheaply and then make more money selling the replacement parts over and over again.
You allow anyone to use the basic version of your product or service, but they need to pay more to access higherend features.
As a research scholar, Danna researched and developed her idea of solar roof shingles. Realizing the potential use of this product in both residential and commercial building development, she started a new venture where she could customize these shingles to fit the specific needs of the buyers and sell them. Danna can be best described as an
Multiple Choice
early adopter.
category captain.
entrepreneur.
franchisor.
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