Question: our plan for marketing Acid - B - Gone exceeded your bosss wildest expectations. Indeed, sales are so high that the boss leaves on an

our plan for marketing Acid

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Gone exceeded your bosss wildest expectations. Indeed, sales are so high that the boss leaves on an extended vacation for the Caribbean Islands. Before he leaves, the boss mentions that he would like you to market a wristwatch. However, in his excitement about the upcoming trip, the boss leaves without giving you any detailed information about the wristwatch to be marketed. What information about the wristwatch would you need to obtain in order to determine the most effective marketing strategy?

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