Part 1 -Chap. 1: Efficiency and Effectiveness Analysis

Jose and Beth are friends and are customers of Amazon Prime shoppers at Whole Foods. They both use the delivery service offered by Prime. Beth uses the Instacart app. (Please note that if you are not familiar with these apps please do an Internet) Jose recently ordered groceries from the Amazon Whole Foods App and had it scheduled to be delivered to his home on Feb. 13th. He realized that he had forgotten a few important items and he wanted to add these forgotten items to his original whole foods order to be delivered on Feb. 13th. Jose found out that he could only edit his original order and could not add to his original order, so he had to make an additional 2nd order for the items he forgot. Jose was frustrated as there werent any delivery times available on Feb. 13th or 14th. Jose couldnt understand why since the 2 orders were for the same address, they couldnt both be delivered by the same person to his address on Feb. 13th. Jose told Beth of his frustration and she said she had been able to add items when she had a similar situation using Instacart (both Shaws and Market Basket) and she was surprised that a company like Amazon that invests in technology couldnt allow adding to an additional order.

Students are to prepare a 1-2-page paper that answers the following questions below:

1. Should Jose contact Amazon Whole Foods division and ask if they have plans to change their app so that Jose and others in the future can add to their orders? WHY OR WHY NOT?

2. Where does the Amazon/Whole Foods app fit into figure 1.5 on page 8 AND EXPLAIN/justify your reasoning.

3. Where does the Instacart app fit into figure 1.5 on page 8 AND EXPLAIN/justify your reasoning.

4. Where does management & managers come into play in this scenario?

Figure 1.5 Various combinations of managerial effectiveness and managerial efficiency