Part C - Coordinate marketing activities 1. Develop a Marketing Activities Coordination Plan detailing how you are going to coordinate the marketing activities that you plan to undertake. In doing this make sure to: List resources required for marketing activities according to the Action Plan prepared in Part A. List and assign responsibilities and functions to relevant personnel. O Detail how you are going to assist required personnel in managing marketing activities. Discuss how you are going to monitor the implementation of marketing activities according to activity plan, as required. Use the template provided following: What Resources Person responsible Y our planned Y our planned (Activity ) needed/ changes and their assistance for monitoring of to operations responsibilities each activity/ activity/personnel person 8 | Page