Question: Per case, Obermeyers initial production commitment is at least 10,000 units. To get some more understanding, we'll change this slightly, to 12,000 units. Which styles
Per case, Obermeyers initial production commitment is at least 10,000 units. To get some more understanding, we'll change this slightly, to 12,000 units. Which styles should be produced in the initial run? How many units of each style? How would the answers to these two questions change if Obermeyer's initial order must equal to 8,000?
NOTE:Make the following assumptions:(a) There is no minimum order quantity per style. (b) All styles have the same critical fractiles.
| Individual Forecasts | Average Forecast | Standard Deviation | 2 x Std. Deviation | |||||||
| Style | Pricea | Laura | Carolyn | Greg | Wendy | Tom | Wally | |||
| Gail | $110 | 900 | 1,000 | 900 | 1,300 | 800 | 1,200 | 1,017 | 194 | 388 |
| Isis | $99 | 800 | 700 | 1,000 | 1,600 | 950 | 1,200 | 1,042 | 323 | 646 |
| Entice | $80 | 1,200 | 1,600 | 1,500 | 1,550 | 950 | 1,350 | 1,358 | 248 | 496 |
| Assault | $90 | 2,500 | 1,900 | 2,700 | 2,450 | 2,800 | 2,800 | 2,525 | 340 | 680 |
| Teri | $123 | 800 | 900 | 1,000 | 1,100 | 950 | 1,850 | 1,100 | 381 | 762 |
| Electra | $173 | 2,500 | 1,900 | 1,900 | 2,800 | 1,800 | 2,000 | 2,150 | 404 | 807 |
| Stephanie | $133 | 600 | 900 | 1,000 | 1,100 | 950 | 2,125 | 1,113 | 524 | 1,048 |
| Seduced | $73 | 4,600 | 4,300 | 3,900 | 4,000 | 4,300 | 3,000 | 4,017 | 556 | 1,113 |
| Anita | $93 | 4,400 | 3,300 | 3,500 | 1,500 | 4,200 | 2,875 | 3,296 | 1,047 | 2,094 |
| Daphne | $148 | 1,700 | 3,500 | 2,600 | 2,600 | 2,300 | 1,600 | 2,383 | 697 | 1,394 |
| Totals | 20,000 | 20,000 | 20,000 | 20,000 | 20,000 | 20,000 | 20,000 | |||
| aObermeyer's wholesale price | ||||||||||
| Notes | ||||||||||
| Laura Kornashiewicz was marketing director | ||||||||||
| Carolyn Gray was customer service manager | ||||||||||
| Greg Hunter was production manager | ||||||||||
| Wendy Hemphill was production coordinator | ||||||||||
| Tom Tweed was a sales representative | ||||||||||
| Wally Obermeyer was vice president |
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