Question: Per case, Obermeyers initial production commitment is at least 10,000 units. To get some more understanding, we'll change this slightly, to 12,000 units. Which styles

Per case, Obermeyers initial production commitment is at least 10,000 units. To get some more understanding, we'll change this slightly, to 12,000 units. Which styles should be produced in the initial run? How many units of each style? How would the answers to these two questions change if Obermeyer's initial order must equal to 8,000?

NOTE:Make the following assumptions:(a) There is no minimum order quantity per style. (b) All styles have the same critical fractiles.

Individual Forecasts Average Forecast Standard Deviation 2 x Std. Deviation
Style Pricea Laura Carolyn Greg Wendy Tom Wally
Gail $110 900 1,000 900 1,300 800 1,200 1,017 194 388
Isis $99 800 700 1,000 1,600 950 1,200 1,042 323 646
Entice $80 1,200 1,600 1,500 1,550 950 1,350 1,358 248 496
Assault $90 2,500 1,900 2,700 2,450 2,800 2,800 2,525 340 680
Teri $123 800 900 1,000 1,100 950 1,850 1,100 381 762
Electra $173 2,500 1,900 1,900 2,800 1,800 2,000 2,150 404 807
Stephanie $133 600 900 1,000 1,100 950 2,125 1,113 524 1,048
Seduced $73 4,600 4,300 3,900 4,000 4,300 3,000 4,017 556 1,113
Anita $93 4,400 3,300 3,500 1,500 4,200 2,875 3,296 1,047 2,094
Daphne $148 1,700 3,500 2,600 2,600 2,300 1,600 2,383 697 1,394
Totals 20,000 20,000 20,000 20,000 20,000 20,000 20,000

aObermeyer's wholesale price
Notes
Laura Kornashiewicz was marketing director
Carolyn Gray was customer service manager
Greg Hunter was production manager
Wendy Hemphill was production coordinator
Tom Tweed was a sales representative
Wally Obermeyer was vice president

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