Question: P&G also know as Proctor and Gamble manages many brands including: Tide, Pampers, Gillette etc. Which of the following is NOT an advantage for P&G
P&G also know as Proctor and Gamble manages many brands including: Tide, Pampers, Gillette etc. Which of the following is NOT an advantage for P&G maintaining a broad brand portfolio of products. A) It reduces the negotiating power of Wal-Mart. B) It reduces marketing and inventory costs. C) It can be used to defend against competitive pressure. D) It provides the ability to adjust the marketing mix to better position the products or services. E) None of these are correct
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