Question: PLE has developed a prototype for a net snow blower for the consumer market. This can exploit the company's expertise in small - gasoline -

PLE has developed a prototype for a net snow blower for the consumer market. This can exploit the company's expertise in small - gasoline - engine technology and also balance seasonal demand cycles in the North American and European markets to provide additional revenues during the winter months. Initially, PLE faces two possible decisions: introduce the product globally at a cost of $850,000 or evaluate it in a North American test market at a cost of $500,000. If PLE introduces the product globally. PLE might find either a high or low response to the product. The probabilities of these
 PLE has developed a prototype for a net snow blower for

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