Question: Please answer all The ________ phase reflects the fact that although customers might become aware of multiple offerings, they do not actively consider all of
Please answer all
The ________ phase reflects the fact that although customers might become aware of multiple offerings, they do not actively consider all of them.
|
| anticipate |
|
| appeal |
|
| ask |
|
| awareness |
|
| act |
The ________ phase is the gateway to customers' interaction with the company's offering. It is in this phase that target customers encounter the company's offering.
|
| ask |
|
| anticipate |
|
| awareness |
|
| act |
|
| appeal |
Which of these is a true statement about the customer acquisition funnel?
|
| Customers do not necessarily go through all five stages. |
|
| People can't reach the advocate stage without become buyers. |
|
| The appeal stage is the first stage of the funnel. |
|
| The steps only occur in a linear fashion. |
|
| The act stages is the last stage of the funnel. |
In the customer acquisition funnel model, buyers who recommend a product to others have reached the ________ stage.
|
| awareness |
|
| advocate |
|
| act |
|
| ask |
|
| appeal |
If you dump your mobile service provider after three billing errors in a row, you ended your loyalty because of a ________.
|
| competition |
|
| pricing issue |
|
| core service failure |
|
| convenience |
|
| service encounter failure |
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