Please define the following decision rules and apply the theory of decision rules to choose the final evoked set of brands.

$\backslash$table$[[,$Consumer Perceptions$*,],[$Evaluative Criteria,WinBook,HP$,$Compaq,Dell,IBM,Toshiba$],[,5,,,,,],[$Price$,3,3,3,4,2,1],[$Weight$,5,4,5,4,3,4],[$Processor$,1,5,5,2,5,5],[$Battery life,$3,3,1,3,1,5],[$After$-$sale support,$3,3,4,3,5,3],[$Display quality,$3,3,5,3,3,]]$

$1=$ Very poor, $5=$ Very good.

Conjunctive Rule:

Price $3$

Weight $4$

Processor $3$

Battery life $1$

After$-$sale support $2$

Display quality $3$