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I am to create a Consumer Needs Assessment Report to support your Business Plan. The following IS TO BE in your report: I have created a business plan that suggest Amazon change the way they delivers packages, I suggested that Amazon create there own mailing system similar USPS rather than them using 3rd parties who are almost always late.

1a. What relevant information needs be gathered?

1b. Who should be the targeted market consumer.

2. Formulate how and when the information of your target market will be collected.

3. Elaborate on how the target market information to be gathered aligns with the impetus for change for AMAZON. Please addresses identified challenges, and aligns with strategic management principles.