Question: Please ensure to include the components as described below. 1.1 Prospective Customer : Name, address, and contact information. [1.0 point] 1.2 Introduction to The Customer
Please ensure to include the components as described below.
1.1Prospective Customer: Name, address, and contact information. [1.0 point]
1.2Introduction to The Customer: It should pertain to your prospective customer's Name address occupation -any relevant information about the customer you are going to approach. [1.0 points]
1.3Your product/business service (This may be real or invented your choice but all steps must be followed )you want to sell to your prospective customer [5.0 points]
i.Description of your product/business service
ii.FAB - summary as presented and/or focused on your prospective customer's needs (Min 3)
iii.Distribution plan and accessibility to producthow will you get your product to the customer?
iv.Post-sale and follow up process. When and why will you follow up?
1.4Unique Selling Proposition: Please ensure to include a "customer value proposition statement." (WHAT MAKES YOUR PRODUCT DIFFERENT FROM THE COMPETETIONPrice is not a competitive advantage)[4.0 point]
1.5Preparing and planning for the approach [5.0 points]
i)What is the objective of the call? Students to provide one objective per worksheet. [1.0 point]
ii)How will I know the call is successful? What would make this call a success? Students to provide one success criteria. [1.0 point]
iii)What are the key points I want to cover on the call? Students to provide a minimum of three key points. [3.0 points]
iv)What questions will I ask? And/or what statements will I make? Students to provide a minimum of four questions and/or statements (or a combination). [4.0 points]
v)What do I want my prospect customer to do? Students to provide one next/ follow up step. [1.0 point]
3.6Overall Flow and incorporation of relevant course concepts. [4.0 points]
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