Question: PLEASE GIVE ADEQUATE INFORMATION TO EACH QUESTION BASED ON THE MARK SCHEME!!! Course: Marketing Management Question 1. Outline the approaches that a company can take

PLEASE GIVE ADEQUATE INFORMATION TO EACH QUESTION BASED ON THE MARK SCHEME!!! Course: Marketing Management

Question 1. Outline the approaches that a company can take to engage in International Marketing. (10 marks). Question 2. Explain each below: (20 marks)

Decisions in International Marketing The Internationalization Process Strategies for Evaluating Potential Markets Strategies for Succeeding in Developing Markets Global Distribution Strategies

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