please help me to answer the following questions

Consumer Behavior Marketing Hotel brand : The Red Collection hotel

1.Identify your brand's target market and their key characteristics.

2.As the marketing director, which top 2 methods would you utilize in gathering information about your consumers? Explain each briefly.

3.List the cultural factors that may affect your consumers' purchase decision. (list at least 2 actual examples and explain.)

4.List the social factors that may affect your consumers' purchase decision. (list at least 2 actual examples and explain.)

https://www.redrooffranchising.com/our-brands/red-collection