Question: Please help me with this ACTIVITY/TASK Possible Channels . Offer as a 'take away' option in all their stores (which would require their stores opening

Please help me with this

Please help me with this ACTIVITY/TASK Possible Channels . Offer as a

ACTIVITY/TASK Possible Channels . Offer as a 'take away' option in all their stores (which would require their stores opening 4-5 hours earlier than normal) . Offer as a 'take away' option in their key/busy stores (that is, those located in shopping centers and on main roads) .Offer as a home delivery option only (which would still require their stores to open 4-5 hours earlier than normal) Distribute via gas/fuel stations (that is, set up a small pizza section in larger petrol stations) . Distribute via convenience stores Distribute via coffee shops (exclusively offer to selective coffee shops) . Set a range of special vending machines to be located around the city and at key train/bus stations . Set up a range of special kiosks (small booths) in key city and transport locations QUESTIONS 1. Are there any other channel alternatives that you can think of that may be suitable? 2. Which retail channel/s would you select for the best way to distribute the new breakfast pizza products? Why? 3. Do you think that there is a viable target market for this product

Step by Step Solution

There are 3 Steps involved in it

1 Expert Approved Answer
Step: 1 Unlock blur-text-image
Question Has Been Solved by an Expert!

Get step-by-step solutions from verified subject matter experts

Step: 2 Unlock
Step: 3 Unlock

Students Have Also Explored These Related Marketing Questions!