Question: Please keep the response between 400-600 words for each question . 1. Is the concept of serving the poor really an attractive business opportunity? How

Please keep the response between 400-600 words for each question.

1. Is the concept of serving the poor really an attractive business opportunity? How does business leadership drive companies such as Nokia to pursue such an opportunity?

2. What are the trends in the ICT (information and communication technologies) market? How attractive is the ICT market in the BOP countries? How fast is that market growing?

3. What is Nokias BOP strategy? Describe Nokias products/services developed specifically for emerging markets. What cultural challenges are associated with developing, marketing, and distributing telecommunications products and services in emerging markets?

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