Please refer to the instructions provided along with the assignment especially Instruction-4 requires to be followed completely. There will be no marks/points awarded for the Assignment submitted after the date of deadline specifically mentioned. Instructions: Please refer to the following before attempting: 1. The purpose of this Assignment is to have students develop their basic knowledge of specific concepts related to the course, CRM, and Business Strategy 2. The Assignment questions should be answered in student's own words using the course CRM theories, concepts and applications discussed in the class, and adhering APA best practices in PPT. 3. The Assignment calls for additional research primarily secondary research. Make sure to cite all references appropriately 4. The student will provide/submit a soft copy (ppt/PDF) for their answer submission by uploading on Moodle and provide a cover sheet with the names and student numbers, name of the instructor and course number and assignment name in typed. 5. Require all students to click the submit button and accept the submission statement Assignment Background Select a Canadian company and as a CRM consultant, make the desired analysis and come up with recommendations. Use the content of Chapter 3 to prepare your report following CRM and Business Strategy criteria's: 1. Relationship Strategy (Are they using the 7 strategies appropriately?) 2. Customer Knowledge 3. Individual Value Proposition (3 value disciplines of Treacy and Wiesema). 4. Communication CRM Process, Technology, Automation and relationship: 1. CRM Processes and systems 2. Monitoring 3. CRM Data Sources 4. CRM Training in Communication Skills 5. Relationship with customers Your recommendations on two key areas: Customer Intelligence and communication. Present PPT in class with recorded audio, if possible on June 16, 2022. 1 June 2022, 6:45 PM O Assignment 2.pdf Submission status This assignment will accept submissions from Wednesday, 15 June 2022, 12:00 AM Activate Windoy Total weightage: 15% Please refer to the instructions provided along with the assignment especially Instruction-4 requires to be followed completely. There will be no marks/points awarded for the Assignment submitted after the date of deadline specifically mentioned. Instructions: Please refer to the following before attempting: 1. The purpose of this Assignment is to have students develop their basic knowledge of specific concepts related to the course, CRM, and Business Strategy. 2. The Assignment questions should be answered in student's own words using the course CRM theories, concepts and applications discussed in the class, and adhering APA best practices in PPT. 3. The Assignment calls for additional research primarily secondary research. Make sure to cite all references appropriately. 4. The student will provide/submit a soft copy (ppt/PDF) for their answer submission by uploading on Moodle and provide a cover sheet with the names and student numbers, name of the instructor and course number and assignment name in typed. 5. Require all students to click the submit button and accept the submission statement Assignment Background Select a Canadian company and as a CRM consultant, make the desired analysis and come up with recommendations. Use the content of Chapter 3 to prepare your report following CRM and Business Strategy criteria's: 1. Relationship Strategy (Are they using the 7 strategies appropriately?) 2. Customer Knowledge 3. Individual Value Proposition (3 value disciplines of Treacy and Wiesema). 4. Communication CRM Process, Technology, Automation and relationship: 1. CRM Processes and systems 2. Monitoring 3. CRM Data Sources 4. CRM Training in Communication Skills 5. Relationship with customers Your recommendations on two key areas: Customer Intelligence and communication. Present PPT in class with recorded audio, if possible on June 16, 2022. Activate Wir Go to Settings to O Assignment 2.pdf 1 June 2022, 6.45 PM Submission status Please refer to the instructions provided along with the assignment especially Instruction-4 requires to be followed completely. There will be no marks/points awarded for the Assignment submitted after the date of deadline specifically mentioned. Instructions: Please refer to the following before attempting: 1. The purpose of this Assignment is to have students develop their basic knowledge of specific concepts related to the course, CRM, and Business Strategy 2. The Assignment questions should be answered in student's own words using the course CRM theories, concepts and applications discussed in the class, and adhering APA best practices in PPT. 3. The Assignment calls for additional research primarily secondary research. Make sure to cite all references appropriately 4. The student will provide/submit a soft copy (ppt/PDF) for their answer submission by uploading on Moodle and provide a cover sheet with the names and student numbers, name of the instructor and course number and assignment name in typed. 5. Require all students to click the submit button and accept the submission statement Assignment Background Select a Canadian company and as a CRM consultant, make the desired analysis and come up with recommendations. Use the content of Chapter 3 to prepare your report following CRM and Business Strategy criteria's: 1. Relationship Strategy (Are they using the 7 strategies appropriately?) 2. Customer Knowledge 3. Individual Value Proposition (3 value disciplines of Treacy and Wiesema). 4. Communication CRM Process, Technology, Automation and relationship: 1. CRM Processes and systems 2. Monitoring 3. CRM Data Sources 4. CRM Training in Communication Skills 5. Relationship with customers Your recommendations on two key areas: Customer Intelligence and communication. Present PPT in class with recorded audio, if possible on June 16, 2022. 1 June 2022, 6:45 PM O Assignment 2.pdf Submission status This assignment will accept submissions from Wednesday, 15 June 2022, 12:00 AM Activate Windoy Total weightage: 15% Please refer to the instructions provided along with the assignment especially Instruction-4 requires to be followed completely. There will be no marks/points awarded for the Assignment submitted after the date of deadline specifically mentioned. Instructions: Please refer to the following before attempting: 1. The purpose of this Assignment is to have students develop their basic knowledge of specific concepts related to the course, CRM, and Business Strategy. 2. The Assignment questions should be answered in student's own words using the course CRM theories, concepts and applications discussed in the class, and adhering APA best practices in PPT. 3. The Assignment calls for additional research primarily secondary research. Make sure to cite all references appropriately. 4. The student will provide/submit a soft copy (ppt/PDF) for their answer submission by uploading on Moodle and provide a cover sheet with the names and student numbers, name of the instructor and course number and assignment name in typed. 5. Require all students to click the submit button and accept the submission statement Assignment Background Select a Canadian company and as a CRM consultant, make the desired analysis and come up with recommendations. Use the content of Chapter 3 to prepare your report following CRM and Business Strategy criteria's: 1. Relationship Strategy (Are they using the 7 strategies appropriately?) 2. Customer Knowledge 3. Individual Value Proposition (3 value disciplines of Treacy and Wiesema). 4. Communication CRM Process, Technology, Automation and relationship: 1. CRM Processes and systems 2. Monitoring 3. CRM Data Sources 4. CRM Training in Communication Skills 5. Relationship with customers Your recommendations on two key areas: Customer Intelligence and communication. Present PPT in class with recorded audio, if possible on June 16, 2022. Activate Wir Go to Settings to O Assignment 2.pdf 1 June 2022, 6.45 PM Submission status