Question: Please respond to this assignment by Sunday. This assignment must be a minimum of one to two pages. Be sure to cite your references. Teens

Please respond to this assignment by Sunday. This assignment must be a minimum of one to two pages. Be sure to cite your references.

Teens and retired people are two market segments found worldwide. If these two segments of European consumers were each being targeted for new advertising campaigns, which one would be most responsive to a globalized ad campaign? Why? Explain your answer. Leverage additional external resources as needed.

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