Question: *** Please show steps in excel*** Home Depot is trying to determine how to advertise in order to maximize their exposure. Their weekly advertising budget

*** Please show steps in excel***

Home Depot is trying to determine how to advertise in order to maximize their exposure. Their weekly advertising budget is $25,000. They are considering three possible media: tv, newspaper, and radio. Information regarding cost and exposure is given in the table below:

Medium audience reached per ad cost per ad (4) maximum ads per week minimum ads per week
TV 8,000 1,200 11 5
Newspaper 5,500 600 15 5
Radio 3,000 400 22 5

Formulate this media selection problem and then find the optimal solution.

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