Please solve all below questions from options$-$

$1)$In order to serve the base$-$of$-$pyramid market, the product should focus on having $\_\_\_\_\_\_\_\_\_\_$ features.

Which of the below options, as told in the video, appropriately fills the blank in the statement above?

innovative

inquisitive

intuitive

interpolative

$2)$

The right brain $($i$.$e$.$ right hemisphere of the brain$)$ is said to be more valuable to design thinking compared to the left. Which of the below is the important feature of the right brain to that effect?

Logical thinking

Ability to make fast judgments

Artistic thinking

Memory

$3)$

Which one is the third stage of $4$D design thinking framework?

Deliver

Discover

Develop

Define

$4)$

Design thinking involves rapid experimentation through quick cycles of $\_\_\_\_\_\_\_\_\_\_\_\_.$

Which of the below options, appropriately fills the blank in the statement above?

Rewards

Punishments

Failures

Feedback

$5)$

A new business model, focused on new product development, could be unsuccessful when it fails either the narrative test or the numbers test.

True

False

$6)$

What are patent fences?

patents applied for fence designs

patent rules that prohibit applicants from crossing into other domains

a wall of related patents created by a company to prevent easy imitations

patent walls drawn around each industry sector

$7)$

In $\_\_\_\_\_\_\_\_\_\_$ differentiation, we analyse the variance in tastes and needs of its customers.

Which of the below options, appropriately fills the blank in the statement above?

Horizontal

Vertical

Customer

Market

$8)$

Patent filing should be done within $\_\_\_\_\_\_\_\_\_\_$ of disclosure through a provisional patent.

Which of the below options, appropriately fills the blank in the statement above?

One Day

One Month

One Year

Six Months

$9)$

Once the contract is signed off, the consultant does

A$-$ Research to generate credible choices$/$options

B$-$ Quantitatively models benefits and trade$-$offs

C$-$ Perform scenario analysis or sensitivity analysis

D$-$ Recommends solution and implementation path

All of A$,$ B$,$ C and D

Only A$,$ B and C

Only B$,$ C and D

Only A$,$ D

$10)$

Which of the below are cost$-$related mistakes that happen in a New Product Business Plan?

A$.$ High unjustified capital requirements

B$.$ Buying facilities when renting is possible

C$.$ Not economizing on resources

D$.$ Using free press publicity over paid advertisements

Only A$,$ C and D

Only A$,$ B and C

All of A$,$ B$,$ C and D

Only A$,$ B

$11)$

Product development business models can fail when specific assumptions made about consumer behaviour turn out to be faulty.

True

False

$12)$

Ravi is developing a product for an uncertain market. Hence, he expects that the mission statement could change even at later stages of development. Which of the following is the optimal strategy to adopt to handle the unforeseen last$-$minute changes?

Incorporate a flexible product development process with knowledge of cost implications

Keep a lot of cash reserves in hand to manage all kinds of contingencies

Create multiple teams to work on all possible combinations of changes that can be possible

Hire engineers who are known to work hard whenever demanded of them

$13)$

Customers in the base$-$of$-$pyramid market are more value$-$sensitive than price$-$sensitive$.$

True

False

$14)$

Rahul is working to develop a derivative product. Which of the below structures best suits his needs?

Project NPD

Functional NPD

Heavy$-$Weight Matrix NPD

Light$-$Weight Matrix NPD

$15)$

Which of the below satisfy the criteria of being appropriate products in emerging markets?

A$.$ Reduced usage cost over the lifetime of the product

B$.$ Aims towards generic benefits, rather than uniqueness

C$.$ Better Quality levels as defined by the current users$/$customers

D$.$ Aims towards solving real problems of users$/$customers$.$

Only A$,$B

Only A$,$ C and D

All of A$,$ B$,$ C and D

Only D

$16)$

Which of the following are customer$-$related mistakes that companies make in new product development business plans?

A$.$ Lack of in$-$depth knowledge of customers

B$.$ Not targeting the best market

C$.$ Giving sufficient pricing options to customers so as to address a wider range of buyers.

D$.$ Not looking at quality from customer point$-$of$-$view

Only A

Only A$,$ B and D

Only A$,$ B

Only A$,$ B and C

$17)$Rajan is launching a basic mobile phone targeted at the base$-$of$-$pyramid market. Which of the below are important to incorporate in his product?

A $$ Long battery life

B $$ Clear call quality

C $$ Easy menu options

All of A$,$ B and C

Only A$,$ B

Only A$,$ C

Only B$,$ C