Question: Please state A, B, C, or D for each question 1. The postpurchase performance review is done by the: A. seller B. all stakeholders C.

Please state A, B, C, or D for each question

1. The postpurchase performance review is done by the:

A. seller

B. all stakeholders

C. members of the sellers organization who are invited to the event

D. buyer

2. When writing proposals to potential buyers, the hotel marketers should:

A. not provide any documents. These details should be presented in a face-to-face meeting.

B. provide only technical specifications. All the additional information is burdensome for the buyer.

C. Provide only information about positioning the companys capabilities. The technical details can be discussed later.

D. provide technical documents that are marketing oriented and help position the company's capabilities.

3. In which stage is a visit from a meeting planner likely to occur to a hotel when trying to decide on an appropriate location for an important meeting?

A. Supplier search

B. Proposal solicitation

C. Product specification

D. General need description

4. Cognitive dissonance is likely to occur in group markets because:

A. groups often realize that they do not actually have the budget to conduct the event.

B. groups often make wrong decisions.

C. groups book their events a long time in advance.

D. groups often realize that fewer group members will participate to the event.

5. According to the textbook, which of the following statements reflects the truth?

A. meetings and conventions attract similar numbers in occur with similar frequency.

B. meetings attract large numbers, but conventions occur much more frequently than meetings.

C. it cannot be determined whether meetings and conventions attract similar numbers or meet with a certain frequency.

D. conventions attract large numbers, but meetings occur much more frequently than conventions.

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