Question: Please use the response I attach to write a response letter to the customer. Thank you for you help! Part 2: Responding to Customers Create

Please use the response I attach to write a response letter to the customer. Thank you for you help!

Part 2: Responding to Customers

Create a Microsoft Word document and save it as Customer Response Letter Source. Use your response from Case Study 1 to write a merge letter to each customer who purchased additional memory and storage for their Scholar 3.0.

Please use the response I attach to write a

Things to be told to the customers: First and foremost, LIBI Electronics should tell the customers about the mistake done on its part and apologize for the same, telling them that the instructions on packaging were for an earlier version, due to which the customers were facing problems. Secondly, the company should boost up the trust of its customers by ensuring quality products and services in future, telling that it has never faced such an issue in the past 15 years of its operations and this is the first and the last happening of such a kind. Thirdly, the company should thank the customers for their cooperation with the company as they filed written complaints, because of which the company came to know about the fault. Things to be done for satisfying these customers: The company should provide free services for upgrading the memory and storage to the affected customers. Also, the company can also provide discounts on their next purchase from the company, in order to boost their trust and confidence. It can also provide gift hampers as a token of appreciation for showing faith in the company and cooperating with it. As a gesture of goodwill, the company can make use of social media to thank their customers in person, which will make those customers feel valued and satisfied

Step by Step Solution

There are 3 Steps involved in it

1 Expert Approved Answer
Step: 1 Unlock blur-text-image
Question Has Been Solved by an Expert!

Get step-by-step solutions from verified subject matter experts

Step: 2 Unlock
Step: 3 Unlock

Students Have Also Explored These Related General Management Questions!