Question: The answer to the question I have already put in my picture, what I need help with is the question of part 2, the one

The answer to the question I have already put in my picture, what I need help with is the question of part 2, the one I highlight. Thanks

The answer to the question I have already put in

to educational and corporate entities. Their latest model is the Scholar 3.0. Its new features include biometric security, blue tooth, and a built-in language translator. The device measures 82111, has 16gb storage, 8mb RAM, Wi-Fi, and backlighting. The unit comes with a screen protector, carrying case, charger, and earbuds. Users can increase storage to 32gb and RAM to 16mb. Several users have filed written complaints about this product. After purchasing additional memory (\$94.99) and storage (\$29.99), they are unable to upgrade the memory and the storage. Upon investigation, you discover that the instructions included in the packaging for upgrading the memory and storage are from an earlier version of the product. What should you tell these customers? What should you do to satisfy these customers? (Excellence through Ethics High School Session 11) Answer for the question. Things to be told to the customers: First and foremost, LIBI Electronics should tell the customers about the mistake done on its part and apologize for the same, telling them that the instructions on packaging were for an earlier version, due to which the customers were facing problems. Secondly, the company should boost up the trust of its customers by ensuring quality products and services in future, telling that it has never faced such an issue in the past 15 years of its operations and this is the first and the last happening of such a kind. Thirdly, the company should thank the customers for their cooperation with the company as they filed written complaints, because of which the company came to know about the fault. Things to be done for satisfying these customers: The company should provide free services for upgrading the memory and storage to the affected customers. Also, the company can also provide discounts on their next purchase from the company, in order to boost their trust and confidence. It can also provide gift hampers as a token of appreciation for showing faith in the company and cooperating with it. As a gesture of goodwill, the company can make use of social media to thank their customers in person, which will make those customers feel valued and satisfied. Part 2: Responding to Customers Create a Microsoft Word document and save it as CustomerResponseLetterSource.Useyourresponse from Case Study 1 to write a merge letter to each customer who purchased additional memory and storage for their Scholar 3.0. Use today's date for the letter and your signature block (First and Last Name, Customer Service Representative). Use the LIBI Customer Data file and include each field in your letter. Merge the Customer Response Letter Source and LIBI Customer Data. Sort the data by state. Only merge the data for CT and MA. Save the merge document as Customer Response Letter Merge. to educational and corporate entities. Their latest model is the Scholar 3.0. Its new features include biometric security, blue tooth, and a built-in language translator. The device measures 82111, has 16gb storage, 8mb RAM, Wi-Fi, and backlighting. The unit comes with a screen protector, carrying case, charger, and earbuds. Users can increase storage to 32gb and RAM to 16mb. Several users have filed written complaints about this product. After purchasing additional memory (\$94.99) and storage (\$29.99), they are unable to upgrade the memory and the storage. Upon investigation, you discover that the instructions included in the packaging for upgrading the memory and storage are from an earlier version of the product. What should you tell these customers? What should you do to satisfy these customers? (Excellence through Ethics High School Session 11) Answer for the question. Things to be told to the customers: First and foremost, LIBI Electronics should tell the customers about the mistake done on its part and apologize for the same, telling them that the instructions on packaging were for an earlier version, due to which the customers were facing problems. Secondly, the company should boost up the trust of its customers by ensuring quality products and services in future, telling that it has never faced such an issue in the past 15 years of its operations and this is the first and the last happening of such a kind. Thirdly, the company should thank the customers for their cooperation with the company as they filed written complaints, because of which the company came to know about the fault. Things to be done for satisfying these customers: The company should provide free services for upgrading the memory and storage to the affected customers. Also, the company can also provide discounts on their next purchase from the company, in order to boost their trust and confidence. It can also provide gift hampers as a token of appreciation for showing faith in the company and cooperating with it. As a gesture of goodwill, the company can make use of social media to thank their customers in person, which will make those customers feel valued and satisfied. Part 2: Responding to Customers Create a Microsoft Word document and save it as CustomerResponseLetterSource.Useyourresponse from Case Study 1 to write a merge letter to each customer who purchased additional memory and storage for their Scholar 3.0. Use today's date for the letter and your signature block (First and Last Name, Customer Service Representative). Use the LIBI Customer Data file and include each field in your letter. Merge the Customer Response Letter Source and LIBI Customer Data. Sort the data by state. Only merge the data for CT and MA. Save the merge document as Customer Response Letter Merge

Step by Step Solution

There are 3 Steps involved in it

1 Expert Approved Answer
Step: 1 Unlock blur-text-image
Question Has Been Solved by an Expert!

Get step-by-step solutions from verified subject matter experts

Step: 2 Unlock
Step: 3 Unlock

Students Have Also Explored These Related General Management Questions!