Please write no less than 100 words for each one! Write a couple of sentences at least to get your understanding of these concepts across to me, using examples where you think it may help!

a.) How Important are Switching Costs to Microsoft?

b.) Competing When Network Effects Matter

c.) Leverage Distribution Channels

d.) Corporate Use of Social Networks

e.) Twitter and the Rise of Microblogging in business

f.) Blockchain for Better and Unrestricted Prediction Markets