point) When conducting an internal (ie, firm) analysis, a manager must do all of the following EXCEPT: appreciate how rare, valuable, and inimitable resources lead to the four building blocks of competitive advantage look at the way in which forodhan the macro environment affect industry structure analyze the sources of her/his company's competitive advantage to identify where opportunities for improvement might be. understand the role of rare, valuable, and inimitable resources in the establishment of competitive advantage remember that there is a greater chance for achieving sustained competitive advantage with process knowledge than with plant and equipment unction o 1 44 . % 5 7 6 8 9 P O T Y U