Question: Potential buyers within a market segment should be: Multiple Choice cannibalized from competitors' customers. familiar with the product but not yet brand loyal customers. similar
Potential buyers within a market segment should be:
Multiple Choice
cannibalized from competitors' customers.
familiar with the product but not yet brand loyal customers.
similar in terms of the advertising media used.
similar to those from different segments.
able to provide significant product synergies.
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