Prefer to discuss the company as a whole Reference it to GLOBAL MARKETING if you can THE
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Question:
- Prefer to discuss the company as a whole
- Reference it to GLOBAL MARKETING if you can
- THE COMPANY: AMAZON INC
- identify the influencing environments 6E's
- economic
- technological
- political/legal - regulatory
- social-cultural
- geographic / weather
- competitive
- Other organizations offering the same product now
- Other organizations offering similar products now
- Other organizations offering a variation on the product that you cannot
- Organizations that could offer the same or similar products in the future
- Organizations that could remove the need for the product you are marketing
Expert Answer:
lets discuss Amazon Inc in the context of global marketing and analyze its influencing environments using the 6Es framework 1 Economic Environment Amazon operates in various countries around the world ... View the full answer
Related Book For 
Auditing The Art and Science of Assurance Engagements
ISBN: 978-0133405507
13th Canadian edition
Authors: Alvin A. Arens, Randal J. Elder, Mark S. Beasley, Joanne C. Jones
Posted Date:
