Question: Prepare a case study about the integrated marketing communication elements for Etisalat company and explain the factors affecting the consumer behavior using the below criteria
Prepare a case study about the integrated marketing communication elements for Etisalat company and explain the factors affecting the consumer behavior using the below criteria
Elements Excellent performance Introduction The ability to write an introduction describes the content of a case study (3 marks) (3-2) Elements of the case identify tools of integrated study marketing communication and its impact on 6marks) consumers (6-4) Analysis (6 marks) Link marketing communication elements to identify the integration between them. (6-4) Conclusion (5 marks) Findings and recommendations associated with the case study (5-3)
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