Present in class on Nov 30 (max 25 mins).

Answer the following questions:

1. The George Foreman Grill is a compact cooking appliance with a double-sided cooking surface that is angled to allow fat to drip off the food and out of the grill. What would be a suitable target market for this product? How does this target market rate with respect to size and its growth rate?
2. Assume you are the marketing manager for a hotel in Toronto that caters to Indian visitors. What services could you offer that will appeal to this market segment. How would you measure customer satisfaction with the services offered?
3. Assume Tesla plans to introduce its Model 3, with a 200-mile range between charges, in Canada. The company wants to estimate the market potential for this model in Canada. What variables should Tesla consider when estimating the potential number of buyers for its model? (Hint: Decide who will be the target customers for this model and then decide what information you need to estimate their number).