Pricing and packaging tickets can be an extremely important variable to promote optimal sales. Set the prices too low and it will be hard to ever raise the prices, you might reduce the perceived value of the event, or you might reduce your profits for the event, but set the prices too high and you might alienate your fans, reduce the number of attendees, and also impact event profitability.

1. Research the team Miami Marlins Ticket sales for 2019
2. - Develop a Full Ticket Menu There is a way to increase sales per sales call: Offer every ticket package you have up front. You dont wait until a few weeks before the season starts; you sell the items from the first day of sales calls. This includes full season tickets and whatever other ticket plans you have. It could include half season tickets, 15-game plans, 10-game plans, 5-game plans, weekend games only plans. In other words, a FULL MENU. for this team complete with the base prices for tickets. It is up to you as to what this full menu includes, but think about the ticket sales sandwich for inspiration. What would you set your price point at? Write 2-3 paragraphs that explain your pricing model and ticket pages.