Question: Proactive managers and service providers know to plan for failure to meet customer expectations. The course of action that will help in the long run

Proactive managers and service providers know to plan for failure to meet customer expectations. The course of action that will help in the long run as well as the short run is to Question 11 options: A) reduce the communication gap. B) attempt to make amends and learn from the experience. C) assess service standards against service fairness. D) increase the zone of tolerance

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