Question: Problem Statement and Situation Analysis. You are expected to do SWOT, PESTLE AND 5 C ' S Analysis and conclude with the problem statement. Problem

Problem Statement and Situation Analysis. You are expected to do SWOT, PESTLE AND

5

'

S Analysis and conclude with the problem statement. Problem statement should address the key problem that the business faces at the moment and should be stated in a SMART

(

Specific

,

Measurable, Actionable, Realistic and Timely

)

way.

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