Question: Q. No. 1 The starting point for understanding consumer behavior is the stimulus-response model. Elaborate each step of the model and comment on how it

Q. No. 1 The starting point for understanding consumer behavior is the stimulus-response model. Elaborate each step of the model and comment on how it results in consumers decision processes and purchase decisions.

Describe each stage of the Product Life Cycle. Which step is the most important in terms of companys positioning and differentiation strategy?

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