Question: Q2. (40 marks.) How do marketers know what consumers needs and wants are so that they can develop a marketing strategy and mix to satisfy

Q2. (40 marks.) How do marketers know what consumers needs and wants are so that they can develop a marketing strategy and mix to satisfy those needs and wants? So many companies are turning to the Internet to get continuous, timely, and innovative information from customers. Explore the websites of your selected organization and other organizations to learn how they get feedback from customers. Find how each organization seeks or accepts feedback and ideas. Also, suggest other ways in which businesses can use the Internet to create greater customer value.

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