Question: Question 1 5 The postpurchase mochl that is based on the idea that in a service encounter, customers, and employees perform roles and that satisfaction
Question
The postpurchase mochl that is based on the idea that in a service encounter, customers, and employees perform roles and that satisfaction is a function of role congruence is called
the script perspective
the perceivedcontrol model
the expectancy disconfirmation model
the dissonance model
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