Question: Question 1. a) State and Explain why is it important for you, as a marketer, to consider product life cycle management and connect it with

Question 1.

a) State and Explain why is it important for you, as a marketer, to consider product life cycle management and connect it with your company's strategy? (10 marks)

b) State and Explain the techniques or strategies you must employ at each stage of the cycle? (10 marks)

c) What would you do as a marketer if you realize that the demand for your product is declining? (10 marks)

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